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Product

Product demos that look produced

One take, a zoom on the thing that matters, a chapter card between features.

For founders, product managers, product marketers.

Free to download · Windows 10 & 11 · 4.5 MB
Three numbered zoom points appear on a store page. The camera crops in on the first, pans across to the second and then the third while staying zoomed, and eases out. Then it zooms the other way, Move closer: the whole framed window comes towards you on the price, and settles back.

The situation

A two-minute feature video used to mean a morning in a video editor, a stock music hunt and three re-exports because a cursor twitched.

How it is done in Sceed

  1. 1

    Record the window in one take while you walk through the feature.

  2. 2

    Drop a zoom point on each control you talk about; Sceed eases in, holds and eases out.

  3. 3

    Add a chapter section between features and a lower third with the feature name.

  4. 4

    Export 4K and post it with the launch.

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